Creative Details

Quality Score: 6/10

The advertisement promotes BRIDION® (sugammadex) by Merck, encouraging viewers to learn more about the product.

Creative Information

CID:d0883793-e8fb-4da3-8a7a-d4593f11c90b
CRID:82_6173-841203
Domain:merckconnect.com
Seat:PP
Size:320x50
Bid:$5.15
Timestamp:10/31/2025, 5:29:24 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/31/2025, 5:33:59 PM5.18s
    adomain_analysissuccess10/31/2025, 5:48:21 PM4.44s
    adomain_capturesuccess10/31/2025, 5:48:17 PM0.18s
    ad_rendersuccess10/31/2025, 5:33:54 PM23.50s
    brand_mappingsuccess10/31/2025, 5:29:24 PM0.12s

    Analysis Results

    Ad Format: banner

    Brands: Merck

    Sensitive:Pharmaceutical Products
    Size:320x50
    Data Transferred:1105.37 KB
    Render Time:8.52 Seconds
    Creative Inferred IAB Categories:
    • Business (IAB3)
    • Health & Fitness (IAB7)
    Creative Inferred IAB Ad Products:
    • Pharmaceuticals (1473)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    Domain Inferred IAB Ad Products:
    • Medical and Biotechnology (1043)
    • Health and Medical Services (1378)
    • Pharmaceuticals (1473)
    Landing Page:
    https://www.merckconnect.com/bridion/neuromuscular...
    Domain:www.merckconnect.com
    Brand:
    Merck
    Total Ad Size:1116.10 KB
    Requests Made:
    URLSize (KB)
    https://cdn.doubleverify.com/dvbm.js523.93
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914221.47
    https://ad.doubleclick.net/ddm/adj/N464015.620333PULSEPOINT0/B32818637.412510201;dc_ver=106.314;sz=320x50;u_sd=1;gdpr_consent=AUDIT;nel=1;kw=2327419;dvs1=https%253A%252F%252Fwww.merriam-webster.com%252Fthesaurus%252Fmany;dvs10=228;dvs12=2327419;dvs13=561937;dvs2=Mozilla%252F5.0%2B%2528iPhone%253B%2BCPU%2BiPhone%2BOS%2B16_7_12%2Blike%2BMac%2BOS%2BX%2529%2BAppleWebKit%252F605.1.15%2B%2528KHTML%252C%2Blike%2BGecko%2529%2BVersion%252F16.6.1%2BMobile%252F15E148%2BSafari%252F604.1;dvs3=6173;dvs4=6173;dvs5=172.226.87.4;dvs6=1;dvs7=562001;dvs8=223757;dvs9=677243;dc_adk=3706686476;ord=3lk65a;click=https%3A%2F%2Fma2-tr.contextweb.com%2Fbh%2Fct2%3Fi%3DenWQf668gpBr~a%3D9ae082aac52d6f8a5c6aa06d35570f8493b11321~agi%3D223757~ts%3Ds6YkQ5bIZS-lFhFTU_gIZX6EKpQK40Yg~es%3D2~c%3D2327419~p%3D562001~pu%3Dhttps%253A%252F%252Fwww.merriam-webster.com%252Fthesaurus%252Fmany~s%3Dcontextweb.com~dt%3D4~u%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=gqYx0ymoPw;gcsr=m;stc=1;chaa=1;sttr=103;prcl=s85.02
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://ep1.adtrafficquality.google/bg/JZ8w1i8bx3cDZQSBxsx5w15uhXHOiRxKXBGDxXBp4-A.js52.91
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://choices.truste.com/ca?pid=pulsepoint01&aid=pulsepoint01-mw&cid=24512&c=enWQf668gpBr&w=320&h=50&plc=tr35.24
    https://api.b2c.com/api/init-31377as4lqmsvjeho7fp.js?PublisherID=561937&AdvertiserID=6173&Contextual=IAB5&CampaignID=24512&AdGroup=223757&ContextualURL=https://www.merriam-webster.com/thesaurus/many&Country=USA&AppBundle=&DeviceID=&DeviceType=PHONE&InventoryType=SITE&PageURL=https://www.merriam-webster.com/thesaurus/many&CreativeID=232741917.44
    https://www.googletagservices.com/dcm/dcmads.js16.68
    https://pagead2.googlesyndication.com/pagead/js/r20251030/r20110914/elements/html/omrhp.js11.63

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1