Creative Details

Quality Score: 10/10

The advertisement highlights the financial consequences of drinking and driving, presenting a breakdown of costs associated with legal and repair fees, and encourages viewers to consider the total expense.

Creative Information

CID:609ee086-3c82-4fd3-8eca-501d7969e4aa
CRID:2_206_527600
Domain:whatsthedamage.org
Seat:BSW
Size:300x250
Bid:$0.17
Timestamp:10/31/2025, 2:30:42 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/31/2025, 5:15:13 AM5.72s
    adomain_analysissuccess10/31/2025, 5:15:02 AM4.03s
    adomain_capturesuccess10/31/2025, 5:14:58 AM0.17s
    ad_rendersuccess10/31/2025, 5:15:08 AM16.66s
    brand_mappingsuccess10/31/2025, 2:30:43 AM0.28s

    Analysis Results

    Ad Format: banner

    Brands: What's the Damage?

    Size:300x250
    Data Transferred:694.44 KB
    Render Time:7.94 Seconds
    Creative Inferred IAB Categories:
    • Law, Govt & Politics (IAB11)
    • Personal Finance (IAB13)
    Creative Inferred IAB Ad Products:
    • Alcohol (1002)
    Domain Inferred IAB Categories:
    • Health & Fitness (IAB7)
    • Law, Govt & Politics (IAB11)
    Domain Inferred IAB Ad Products:
    • Alcohol (1002)
    • Public Relations and Strategic Communication (1023)
    Total Ad Size:713.57 KB
    Requests Made:
    URLSize (KB)
    https://pagead2.googlesyndication.com/pagead/managed/js/activeview/current/ufs_web_display.js?cache=r20110914221.47
    https://tagan.adlightning.com/iponweb/blocking_script.js76.08
    https://ad.doubleclick.net/ddm/adj/N4031.5520361DCIPHER/B33833920.426763841;dc_ver=106.314;sz=300x250;u_sd=1;gdpr_consent=AUDIT;nel=1;kw=cb109270-b411-11f0-8e7b-12d3e96aa58f;dc_adk=2027040028;ord=qvpj2p;click=https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D527600%3BsId%3D809526%3BlId%3D109535%3BcId%3D20618%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3Dcb109270-b411-11f0-8e7b-12d3e96aa58f%3BadThdId%3D256382594d91ac64e26cc275ce8f7fce%3BengineId%3Di-05789af8f6f57f98d%3BdIp%3DMTI4LjE3My4xMzIuNTQ%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D126348%3BinventoryId%3D275613%3BrtdmIndicator%3D1%3Btimestamp%3D1761664896%3Blat%3DMzcuMjY%3Blong%3DLTgwLjQz%3Bdma%3DNTcz%3BstateCode%3D%3Bzip%3DMjQwNjE%3Bbsc%3DAUDIT%3Bredir%3D;uach=WyIiLCIiLCIiLCIiLCIiLG51bGwsMCxudWxsLCIiLG51bGwsMF0.;dc_rfl=1,https%3A%2F%2Fecho-server.dangoldin.workers.dev%2F$0;xdt=0;crlt=8t_WqwWv));gcsr=m;stc=1;chaa=1;sttr=87;prcl=s71.95
    https://www.googletagservices.com/dcm/impl_v106.js68.78
    https://tagan.adlightning.com/iponweb/blacklist_script.js55.07
    https://ep1.adtrafficquality.google/bg/o8qSqbgXbUyLo_VmtgPLKSrrU1j3v_WfJclX0NejYG8.js52.06
    https://ep2.adtrafficquality.google/sodar/VFc2VJAc.js42.74
    https://s0.2mdn.net/simgad/1575410953764195591639.57
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20618&c=adtheorent01cont527600&w=300&h=250&js=pmw0&plc=tr&uid=256382594d91ac64e26cc275ce8f7fce20.43
    https://choices.trustarc.com/get?name=pmw2.js19.05

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <script src="https://tagan.adlightning.com/iponweb/blacklist_script.js" type="text/javascript"></script>
    <script src="https://tagan.adlightning.com/iponweb/blocking_script.js" type="text/javascript"></script>
    <script type="text/javascript">
        function createTagDetails(){
            var tagDetails = {};
            tagDetails.w = '300';
            tagDetails.h = '250';
            tagDetails.adServerDetails = {advertiserId: 'kargo', campaignId: '206', creativeId: '206_527600', lineitemId: '0', adServer: 'dfp'};
            tagDetails.au = '0';
            tagDetails.markupInDom = true;
            tagDetails.utilizeParentInfo = true;
            var timeBase36 = Date.now().toString(36);
            var random = Math.random().toString(36).substr(2).split('')
                        .map(function (c) {
                        return (Math.random() < 0.5 ? c.toUpperCase() : c); }) .join('');
            tagDetails.currentTagId="adltag_" + timeBase36 + "_" + random;
            return tagDetails;
        }
        var random = "" + Math.round(Math.random() * 1e8);
        var clientId = "iponweb";
        var site_id = random + "_" + clientId;
        window[site_id]={};
        window[site_id].tagDetails=createTagDetails();
    
        !function(){"use strict";"blocker"in window||(window.blocker=function(e,n,o,i,t){if((t=t||{}).bw){if(Math.random()<.1){var r="undefined"!=typeof btoa?btoa:String,a="https://"+clientId+"-tagan.adlightning.com",d={siteId:clientId,url:window.top.location.href,tagDetails:window[e],errorData:null,errorMethod:"missing_blocker"},c=encodeURIComponent(JSON.stringify(d)).replace(/%([0-9A-F]{2})/g,function(e,n){return String.fromCharCode("0x"+n)});!function(e){var n=window.Request,o=n&&n.prototype||{};if(navigator&&navigator.sendBeacon)navigator.sendBeacon(e);else if(window.fetch){var i={method:"GET"};"keepalive"in o&&(i.keepalive=!0),window.fetch(e,i)}else{var t=new Image(1,1);"loading"in t&&(t.loading="eager"),t.src=e}}(a+"/error?d="+encodeURIComponent(r(c)))}document.write(n)}})}();
    
        blocker(site_id, "<!--ADL_WRAPPED-->", false, window, {fr: true});
    </script>
    <ins class='dcmads' style='display:inline-block;width:300px;height:250px'    data-dcm-placement='N4031.5520361DCIPHER/B33833920.426763841'    data-dcm-rendering-mode='script'    data-dcm-https-only    data-dcm-keywords='cb109270-b411-11f0-8e7b-12d3e96aa58f'    data-dcm-click-tracker='https%3A%2F%2Frtb.adentifi.com%2FClicks%3FcrId%3D527600%3BsId%3D809526%3BlId%3D109535%3BcId%3D20618%3BadExchange%3DBidSwitch%3Baction%3Dclick%3BadId%3Dcb109270-b411-11f0-8e7b-12d3e96aa58f%3BadThdId%3D256382594d91ac64e26cc275ce8f7fce%3BengineId%3Di-05789af8f6f57f98d%3BdIp%3DMTI4LjE3My4xMzIuNTQ%3BdIpv6%3D%3BadThdIdCode%3DWEB_MD5_V4%3BdealId%3D0%3BgeoId%3D126348%3BinventoryId%3D275613%3BrtdmIndicator%3D1%3Btimestamp%3D1761664896%3Blat%3DMzcuMjY%3Blong%3DLTgwLjQz%3Bdma%3DNTcz%3BstateCode%3D%3Bzip%3DMjQwNjE%3Bbsc%3D${CLICK_URL_ENC}%3Bredir%3D'        data-dcm-resettable-device-id=''    data-dcm-api-frameworks='[APIFRAMEWORKS]'    data-dcm-omid-partner='[OMIDPARTNER]'    data-dcm-gdpr-applies='gdpr=${GDPR}'    data-dcm-gdpr-consent='gdpr_consent=${GDPR_CONSENT_755}'    data-dcm-addtl-consent='addtl_consent=${ADDTL_CONSENT}'    data-dcm-ltd='false'    data-dcm-app-id=''    >  <script src='https://www.googletagservices.com/dcm/dcmads.js'></script></ins><img src='https://rtb.adentifi.com/Imps?impId=1;adId=cb109270-b411-11f0-8e7b-12d3e96aa58f;lId=109535;sId=809526;cId=20618;crId=527600;adThdId=256382594d91ac64e26cc275ce8f7fce;adExchange=BidSwitch;engineId=i-05789af8f6f57f98d;dealId=0;geoId=126348;inventoryId=275613;rtdmIndicator=1;timestamp=1761664896;property=thekitchn.com;dIp=MTI4LjE3My4xMzIuNTQ;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=0;npiKey=0;hhId=224131312' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieSyncBidSwitch?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieAdobe?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieNeustar?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveRamp?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieBlueKai?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLotame?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieKrux?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieLiveIntent?gdpr=0' style='display:none; width:0px; height:0px;' /><img src='https://rtb.adentifi.com/CookieThrotle?gdpr=0' style='display:none; width:0px; height:0px;' /><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=20618&aulitem=109535&c1=809526&auxch=BidSwitch&pltfrm=8609&auip=128.173.132.54&aubndl=&turl=https%3A%2F%2Fwww.thekitchn.com%2Fphilly-cheesesteak-skillet-recipe-23673605&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.36"type="text/javascript"></script><span id="te-clearads-js-adtheorent01cont527600"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20618&c=adtheorent01cont527600&w=300&h=250&js=pmw0&plc=tr&uid=256382594d91ac64e26cc275ce8f7fce"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=33677394&cmp=DV1471444&ppid=351&sid=bidswitch&plc=BSW-IQMF-DISPJS&adsrv=0&advid=3891363&autt=1&dvtagver=6.1.src&auprice=0.17&auxch=kargo&pltfrm=kargo_8609&aufilter1=BSW&aufilter2=IQMF&auip=128.173.132.54&DVPX_PP_AUCTION_UA=Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/141.0.0.0 Safari/537.36&aubndl=null&turl=thekitchn.com&c1=USD&c2=206&c3=kargo&c4=206&gdpr=${GDPR}&gdpr_consent=${GDPR_CONSENT_126}&auevent=82e42831_d96fe79d-4086-43a7-99e7-21882bc09366" type="text/javascript"></script>

    Creatives

    Creative Screenshot 1Creative Screenshot 2