Creative Details

Quality Score: 5/10

The advertisement promotes DTE's renewable energy projects that support educational initiatives.

Creative Information

CID:d8e26157-a2b6-443c-a803-cb09e29964e8
CRID:17_24619506
Domain:dteenergy.com
Seat:Adelphic
Size:300x250
Bid:$0.12
Timestamp:10/31/2025, 2:20:22 AM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess11/26/2025, 8:02:05 PM5.14s
    adomain_analysissuccess11/26/2025, 8:30:11 PM3.84s
    adomain_capturesuccess11/26/2025, 8:30:07 PM0.20s
    ad_rendersuccess11/26/2025, 8:01:12 PM25.84s
    brand_mappingsuccess11/26/2025, 7:33:38 PM0.14s

    Analysis Results

    Ad Format: banner

    Brands: DTE Energy

    Quality:Adomain not match landing page domain
    Size:300x250
    Data Transferred:1295.43 KB
    Render Time:8.14 Seconds
    Creative Inferred IAB Categories:
    • Education (IAB5)
    • Technology & Computing (IAB19)
    Creative Inferred IAB Ad Products:
    • Education and Careers (1295)
    • Green/Eco Products (1369)
    • Green/Eco Services (1370)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Electric Power Industry (1030)
    • Energy Services (1031)
    Landing Page:
    https://empoweringmichigan.com/how-a-dte-renewable...
    Domain:empoweringmichigan.com
    Brand:
    Empowering Michigan
    Total Ad Size:1295.60 KB
    Requests Made:
    URLSize (KB)
    https://adstudio-asset-lib.flashtalking.com/live/shared_libraries/8bde6c_0b04e4039f5f9118.js459.72
    https://pixel.adsafeprotected.com/jload?anId=924358&advId=105056&campId=2597840&pubId=122&chanId=7066606&placementId=24619506&adsafe_par&planId=3852888959&impId=fd061fcc-74ff-445f-84d9-5288db5728a0-189ae323-bbc4-4be9-893c-25b0ad2ca7d0&uId=1764116352153&bidurl=www.foxbusiness.com%2Feconomy%2Fbuilders-cut-prices-offer-new-home-incentives-affordability-gap-shrinks&bundleId=www.foxbusiness.com%2Feconomy%2Fbuilders-cut-prices-offer-new-home-incentives-affordability-gap-shrinks313.95
    https://cdn.flashtalking.com/201723/5501941/assets/live/studio/assets/3545154/original/GoodProComp.otf149.69
    https://ajs-assets.ftstatic.com/ftUtils.js101.06
    https://static.adsafeprotected.com/sca.17.6.4.js91.43
    https://cdn.flashtalking.com/frameworks/js/api/2/10/html5API.js89.88
    https://c.betrad.com/geo/ba.js?r17020142.46
    https://cdn.flashtalking.com/201723/5501941/assets/live/studio/assets/3545236/original/0757300x250.jpg12.73
    https://cdn.flashtalking.com/201723/5501941/assets/live/studio/assets/3545237/original/HL3.svg7.23
    https://cdn.flashtalking.com/feeds/frameworks/js/utils/Tracker.js7.22

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Landing Page

    Landing Page

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3