Creative Details

Quality Score: 10/10

The advertisement promotes health plans designed to provide family protection and peace of mind, encouraging viewers to enroll.

Creative Information

CID:	918e2ace-5780-4e6a-bedb-b9a89407bb4a
CRID:	2_206_525586
Domain:	fbhealthplans.com
Seat:	BSW
Size:	728x90
Bid:	$0.41
Timestamp:	10/31/2025, 1:29:26 AM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	10/31/2025, 2:49:15 AM	5.04s
adomain_analysis	success	10/31/2025, 2:49:01 AM	4.46s
adomain_capture	success	10/31/2025, 2:48:56 AM	0.15s
ad_render	success	10/31/2025, 2:49:10 AM	15.38s
brand_mapping	success	10/31/2025, 1:29:27 AM	0.11s

Analysis Results

Ad Format: banner

Brands: Farm Bureau Health Plans

Size:

728x90

Data Transferred:

130.51 KB

Render Time:

6.70 Seconds

Creative Inferred IAB Categories:

Family & Parenting (IAB6)
Health & Fitness (IAB7)
Personal Finance (IAB13)

Creative Inferred IAB Ad Products:

Insurance (1340)
Health and Medical Services (1378)

Domain Inferred IAB Categories:

Health & Fitness (IAB7)

Domain Inferred IAB Ad Products:

Insurance (1340)
Health and Medical Services (1378)

Total Ad Size:

149.60 KB

Requests Made:

URL	Size (KB)
https://cdn.adtheorent.com/943de74e-3d44-4c1b-95fe-703fcaea09d1_fbhpenrollmentdisplayu65grow728x90final4054.jpg	101.16
https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20319&c=adtheorent01cont525586&w=728&h=90&js=pmw0&plc=tr&uid=f85d0c9a933a85dc72759543d37d5473	20.42
https://choices.trustarc.com/get?name=pmw2.js	19.05
https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=20319&aulitem=109259&c1=808651&auxch=BidSwitch&pltfrm=8632&auip=192.249.1.187&aubndl=&turl=https%3A%2F%2Fwww.wunderground.com%2Fhourly%2Fus%2Ftn%2Fknoxville%2F35.96%7C-83.93%2Fdate%2F2025-10-28&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.36	8.93
https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=20319&w=728&h=90&c=ab8a	0.04
https://rtb.adentifi.com/Imps?impId=1;adId=4d46da40-b414-11f0-a713-12080f5620fd;lId=109259;sId=808651;cId=20319;crId=525586;adThdId=f85d0c9a933a85dc72759543d37d5473;adExchange=BidSwitch;engineId=i-013429cbc41ccf0f3;dealId=0;geoId=3676;inventoryId=303998;rtdmIndicator=1;timestamp=1761665973;property=wunderground.com;dIp=MTkyLjI0OS4xLjE4Nw;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267520305;cuid=cuid_05f23071-be3f-11ef-b691-12e1361ed35b	0.00
https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=1	0.00
https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=206&imp=1	0.00
https://tps.doubleverify.com/visit.jpg?ctx=818052&cmp=1619415&dvtagver=6.1.src&tgjsver=8839&jsver=8839&napr=LoadTagError__failedToLoadDVM__NotFound&cerrt=2&flvr=0&ee_dp_dvtptrace=TagUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdvtp_src.js%253Fctx%253D20052649%2526cmp%253DDV498051%2526sid%253DAdTheorent%2526plc%253DAdTheorent-IQM_20210415001_DispJS%2526adsrv%253D0%2526advid%253D818053%2526dvtagver%253D6.1.src%2526ppid%253D209%2526aufilter1%253D1%2526autt%253D1%2526DVP_DV_CT%253D1%2526aucmp%253D20319%2526aulitem%253D109259%2526c1%253D808651%2526auxch%253DBidSwitch%2526pltfrm%253D8632%2526auip%253D192.249.1.187%2526aubndl%253D%2526turl%253Dhttps%25253A%25252F%25252Fwww.wunderground.com%25252Fhourly%25252Fus%25252Ftn%25252Fknoxville%25252F35.96%25257C-83.93%25252Fdate%25252F2025-10-28%2526DVPX_PP_AUCTION_UA%253DMozilla%25252F5.0%252B%252528Windows%252BNT%252B10.0%25253B%252BWin64%25253B%252Bx64%252529%252BAppleWebKit%25252F537.36%252B%252528KHTML%25252C%252Blike%252BGecko%252529%252BChrome%25252F141.0.0.0%252BSafari%25252F537.36%3BDvmUrl%3Dhttps%253A%252F%252Fcdn.doubleverify.com%252Fdv-measurements8839.js%3BCurrentUrl%3Dabout%253Asrcdoc&ee_dp_dvtpurl=https%3A%2F%2Fcdn.doubleverify.com%2Fdvtp_src.js%3Fctx%3D20052649%26cmp%3DDV498051%26sid%3DAdTheorent%26plc%3DAdTheorent-IQM_20210415001_DispJS%26adsrv%3D0%26advid%3D818053%26dvtagver%3D6.1.src%26ppid%3D209%26aufilter1%3D1%26autt%3D1%26DVP_DV_CT%3D1%26aucmp%3D20319%26aulitem%3D109259%26c1%3D808651%26auxch%3DBidSwitch%26pltfrm%3D8632%26auip%3D192.249.1.187%26aubndl%3D%26turl%3Dhttps%253A%252F%252Fwww.wunderground.com%252Fhourly%252Fus%252Ftn%252Fknoxville%252F35.96%257C-83.93%252Fdate%252F2025-10-28%26DVPX_PP_AUCTION_UA%3DMozilla%252F5.0%2B%2528Windows%2BNT%2B10.0%253B%2BWin64%253B%2Bx64%2529%2BAppleWebKit%252F537.36%2B%2528KHTML%252C%2Blike%2BGecko%2529%2BChrome%252F141.0.0.0%2BSafari%252F537.36&ee_dp_ctx=20052649&ee_dp_cmp=DV498051&ee_dp_sid=AdTheorent&ee_dp_plc=AdTheorent-IQM_20210415001_DispJS&dvp_isLostImp=1	0.00

Advertiser Domain

Ad Preview

Raw Ad Markup

<a href='https://rtb.adentifi.com/Clicks?crId=525586;sId=808651;lId=109259;cId=20319;adExchange=BidSwitch;action=click;adId=4d46da40-b414-11f0-a713-12080f5620fd;adThdId=f85d0c9a933a85dc72759543d37d5473;engineId=i-013429cbc41ccf0f3;dIp=MTkyLjI0OS4xLjE4Nw;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=3676;inventoryId=303998;rtdmIndicator=1;timestamp=1761665973;lat=MzUuOTY;long=LTgzLjk0;dma=NTU3;stateCode=;zip=Mzc5OTY;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Ffbhealthplans.com%2Ftogether%2F%3Futm_source%3Dadtheorent%26utm_medium%3Dpaiddisplay%26utm_campaign%3DU65-enrollment%26utm_content%3Dna_40-54_na_grow' target='_blank'><img src='https://cdn.adtheorent.com/943de74e-3d44-4c1b-95fe-703fcaea09d1_fbhpenrollmentdisplayu65grow728x90final4054.jpg' height='90' width='728'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=4d46da40-b414-11f0-a713-12080f5620fd;lId=109259;sId=808651;cId=20319;crId=525586;adThdId=f85d0c9a933a85dc72759543d37d5473;adExchange=BidSwitch;engineId=i-013429cbc41ccf0f3;dealId=0;geoId=3676;inventoryId=303998;rtdmIndicator=1;timestamp=1761665973;property=wunderground.com;dIp=MTkyLjI0OS4xLjE4Nw;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=267520305;cuid=cuid_05f23071-be3f-11ef-b691-12e1361ed35b' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_05f23071-be3f-11ef-b691-12e1361ed35b");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><script src="https://cdn.doubleverify.com/dvtp_src.js?ctx=20052649&cmp=DV498051&sid=AdTheorent&plc=AdTheorent-IQM_20210415001_DispJS&adsrv=0&advid=818053&dvtagver=6.1.src&ppid=209&aufilter1=1&autt=1&DVP_DV_CT=1&aucmp=20319&aulitem=109259&c1=808651&auxch=BidSwitch&pltfrm=8632&auip=192.249.1.187&aubndl=&turl=https%3A%2F%2Fwww.wunderground.com%2Fhourly%2Fus%2Ftn%2Fknoxville%2F35.96%7C-83.93%2Fdate%2F2025-10-28&DVPX_PP_AUCTION_UA=Mozilla%2F5.0+%28Windows+NT+10.0%3B+Win64%3B+x64%29+AppleWebKit%2F537.36+%28KHTML%2C+like+Gecko%29+Chrome%2F141.0.0.0+Safari%2F537.36"type="text/javascript"></script><span id="te-clearads-js-adtheorent01cont525586"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=20319&c=adtheorent01cont525586&w=728&h=90&js=pmw0&plc=tr&uid=f85d0c9a933a85dc72759543d37d5473"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>