Creative Details

Quality Score: 8/10

The advertisement promotes Vividly's spend tracking service, suggesting it helps users anticipate unexpected spending.

Creative Information

CID:	30115465-bb48-4a87-89dd-e8bfc0712616
CRID:	92_5578:1345715
Domain:	govividly.com
Seat:	RBC
Size:	970x250
Bid:	$2.70
Timestamp:	10/30/2025, 7:55:32 PM
Declared IAB Categories:

Analysis

5 succeeded(100% complete)

Task	Status	Last Updated	Duration
ad_analysis	success	11/7/2025, 2:34:15 PM	4.90s
adomain_analysis	success	11/7/2025, 2:34:05 PM	4.47s
adomain_capture	success	11/7/2025, 2:34:00 PM	0.23s
ad_render	success	11/7/2025, 2:34:10 PM	9.08s
brand_mapping	success	11/7/2025, 2:24:28 PM	0.12s

Analysis Results

Ad Format: banner

Brands: Vividly

Size:

970x250

Data Transferred:

194.99 KB

Render Time:

7.92 Seconds

Creative Inferred IAB Categories:

Personal Finance (IAB13)
Technology & Computing (IAB19)

Creative Inferred IAB Ad Products:

Employee Expense and Time Tracking Services (1014)
Financial Investment and Management Applications (1352)

Domain Inferred IAB Categories:

Business (IAB3)
Technology & Computing (IAB19)

Domain Inferred IAB Ad Products:

Advertising and Marketing (1011)
Business Services (1012)
Consulting (1013)
Consumer Packaged Goods (1123)
Finance and Insurance (1335)
Food and Beverage Services (1355)

Total Ad Size:

194.99 KB

Requests Made:

URL	Size (KB)
https://dsp-creative.demandbase.com/assets/1000310/1719261969/Expected%20spend%20vs.%20Actual%20spend%20_970x250.png	121.72
https://eus.rubiconproject.com/usync.js	44.67
https://dsp-creative.demandbase.com/js/v.js?ad=CiQ2ZTVhOTE5Mi1iNDExLTExZjAtYmQyOC04ZWRiYWNmYmMwMTkQ9oY9GImqQSDPWCizkVIwzJ_kCzokMDg0MzE0YjEtNDhlNS00YTc5LWJjZDYtNjZkMjliY2ZlZTYwQgJycEi4F1AUYgxhbnlfaW50ZW50XzFqC3d3dy5jbm4uY29tcgNVU0F6BVVTLU1EggEMMTc0LjE3Mi40LjE2kAGsAqABFLAB4F3IAQKAAvWJAQ.Zqbehw	26.41
https://dsp-creative.demandbase.com/icons/adchoices-sm.png	1.38
https://cm.g.doubleclick.net/pixel?google_nid=rubicon&google_hm=ZjBkNDQzYTc0NTYxOWYzNTRjY2MxZTg2MDZjODhlOGQzNWY4YjY4Nw&google_tc=	0.17
https://cm.g.doubleclick.net/pixel?google_nid=rp&google_hm=TUhPWUhZUDMtUC1GUUtF&google_push=	0.17
https://pixel.tapad.com/idsync/ex/receive/check?partner_id=3355&partner_device_id=MHOYHYP3-P-FQKE	0.09
https://beacon-iad2.rubiconproject.com/beacon/d/d469ea13-3c98-4180-a67c-e7439d897b99?oo=0&accountId=11864&siteId=229562&zoneId=1708178&sizeId=57&e=6A1E40E384DA563BB3F8237FD0C3651FF141B64CD33208EB777B42D322B39120BC89A9E26B07BD19CA96B1F866D1E7074F34BA95AE5FC4B878FD5C48DE4616F465149DA1B6B5DE575FC5B167DD54DF0F0352273966392A21CC13319A8FFF850B380A1D00F25FC7A94574F2FF8F6FFC1CC93A1EA6DE10A59A0725310C773DF814FF6554AED2AF24893FFFFDD3EBC631DCC5A464421404924C3AD240079A2B4EEA974BF600365E8F6B8960D060100E2700E82A954C1004678A	0.04
https://s.amazon-adsystem.com/ecm3?id=MHOYHYP3-P-FQKE&ex=d-rubiconproject.com&status=ok	0.04
https://s.amazon-adsystem.com/dcm?pid=50cd21b7-d8d7-4615-9fb9-a2be831f8488&id=&dcc=t	0.04

Advertiser Domain

Ad Preview

Raw Ad Markup

<div data-rp-type="trp-display-creative" data-rp-impression-id="d469ea13-3c98-4180-a67c-e7439d897b99" data-rp-aqid="5578:1345715" data-rp-acct-id="11864"><div style="width: 0; height: 0; overflow: hidden;"><img border="0" width="1" height="1" src="https://t.company-target.com/t/i?ad=CiQ2ZTVhOTE5Mi1iNDExLTExZjAtYmQyOC04ZWRiYWNmYmMwMTkQ9oY9GImqQSDPWCizkVIwzJ_kCzokMDg0MzE0YjEtNDhlNS00YTc5LWJjZDYtNjZkMjliY2ZlZTYwQgJycEi4F1AUYgxhbnlfaW50ZW50XzFqC3d3dy5jbm4uY29tcgNVU0F6BVVTLU1EggEMMTc0LjE3Mi40LjE2kAGsAqABFLAB4F3IAQKAAvWJAQ.Zqbehw&cpx=A8D82E26FEF60E7A" alt="" /><img border="0" width="1" height="1" src="https://beacon-iad2.rubiconproject.com/beacon/d/d469ea13-3c98-4180-a67c-e7439d897b99?oo=0&accountId=11864&siteId=229562&zoneId=1708178&sizeId=57&e=6A1E40E384DA563BB3F8237FD0C3651FF141B64CD33208EB777B42D322B39120BC89A9E26B07BD19CA96B1F866D1E7074F34BA95AE5FC4B878FD5C48DE4616F465149DA1B6B5DE575FC5B167DD54DF0F0352273966392A21CC13319A8FFF850B380A1D00F25FC7A94574F2FF8F6FFC1CC93A1EA6DE10A59A0725310C773DF814FF6554AED2AF24893FFFFDD3EBC631DCC5A464421404924C3AD240079A2B4EEA974BF600365E8F6B8960D060100E2700E82A954C1004678A" alt="" /></div>
<div id="db-ad-wrapper" style="position: relative; display: inline-block;">
<img src="https://t.company-target.com/t/e?ad=CiQ2ZTVhOTE5Mi1iNDExLTExZjAtYmQyOC04ZWRiYWNmYmMwMTkQ9oY9GImqQSDPWCizkVIwzJ_kCzokMDg0MzE0YjEtNDhlNS00YTc5LWJjZDYtNjZkMjliY2ZlZTYwQgJycEi4F1AUYgxhbnlfaW50ZW50XzFqC3d3dy5jbm4uY29tcgNVU0F6BVVTLU1EggEMMTc0LjE3Mi40LjE2kAGsAqABFLAB4F3IAQKAAvWJAQ.Zqbehw&amp;e=i1" style="position: absolute;" width="0" height="0">
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        <div style="position:absolute; height:100%; width:100%;">
        </div>
        <iframe id="adframe" scrolling="no" frameBorder="0" width="970px" height="250px" src="//dsp-creative.demandbase.com/assets/img2iframe/14520/Expected%2520spend%2520vs.%2520Actual%2520spend%2520_970x250-8ea60cb939354a059d2a89ff2f96fae5.html">
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      </a><div style="position: absolute; zindex: 4999; width: 16; height: 16; top: 0; right: 0;"><a href="https://www.demandbase.com/privacy" target="_blank"><img src="https://dsp-creative.demandbase.com/icons/adchoices-sm.png" alt="AdChoices"/></a></div>
<script src="https://dsp-creative.demandbase.com/js/v.js?ad=CiQ2ZTVhOTE5Mi1iNDExLTExZjAtYmQyOC04ZWRiYWNmYmMwMTkQ9oY9GImqQSDPWCizkVIwzJ_kCzokMDg0MzE0YjEtNDhlNS00YTc5LWJjZDYtNjZkMjliY2ZlZTYwQgJycEi4F1AUYgxhbnlfaW50ZW50XzFqC3d3dy5jbm4uY29tcgNVU0F6BVVTLU1EggEMMTc0LjE3Mi40LjE2kAGsAqABFLAB4F3IAQKAAvWJAQ.Zqbehw"></script>
<img src="https://t.company-target.com/t/e?ad=CiQ2ZTVhOTE5Mi1iNDExLTExZjAtYmQyOC04ZWRiYWNmYmMwMTkQ9oY9GImqQSDPWCizkVIwzJ_kCzokMDg0MzE0YjEtNDhlNS00YTc5LWJjZDYtNjZkMjliY2ZlZTYwQgJycEi4F1AUYgxhbnlfaW50ZW50XzFqC3d3dy5jbm4uY29tcgNVU0F6BVVTLU1EggEMMTc0LjE3Mi40LjE2kAGsAqABFLAB4F3IAQKAAvWJAQ.Zqbehw&amp;e=i2" style="position: absolute;" width="0" height="0">
</div>
</div><div style="height:0px;width:0px;overflow:hidden"><iframe src="https://eus.rubiconproject.com/usync.html?&geo=na&co=us" frameborder="0" marginwidth="0" marginheight="0" scrolling="NO" width="0" height="0" style="height:0px;width:0px"></iframe></div>