Creative Details

Quality Score: 10/10

The advertisement promotes Merrimack County Savings Bank's home construction lending services, encouraging potential homeowners to build their dream home and highlighting a smooth lending process.

Creative Information

CID:840ee10b-b201-4b4a-a251-074adf24a4df
CRID:2_206_383023
Domain:themerrimack.com
Seat:BSW
Size:300x250
Bid:$5.36
Timestamp:10/30/2025, 4:07:49 PM
Declared IAB Categories:

    Analysis

    5 succeeded(100% complete)
    TaskStatusLast UpdatedDurationActions
    ad_analysissuccess10/30/2025, 4:54:58 PM7.26s
    adomain_analysissuccess10/30/2025, 4:55:05 PM3.34s
    adomain_capturesuccess10/30/2025, 4:55:01 PM11.98s
    ad_rendersuccess10/30/2025, 4:54:51 PM15.44s
    brand_mappingsuccess10/30/2025, 4:55:05 PM3.68s

    Analysis Results

    Ad Format: banner

    Brands: Merrimack County Savings Bank

    Size:300x250
    Data Transferred:76.92 KB
    Render Time:6.72 Seconds
    Creative Inferred IAB Categories:
    • Home & Garden (IAB10)
    • Personal Finance (IAB13)
    • Real Estate (IAB21)
    Creative Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Home Improvement and Repair (1404)
    • Real Estate Services For Owners (1486)
    Domain Inferred IAB Categories:
    • Business (IAB3)
    • Personal Finance (IAB13)
    Domain Inferred IAB Ad Products:
    • Finance and Insurance (1335)
    • Banking (1337)
    Total Ad Size:96.01 KB
    Requests Made:
    URLSize (KB)
    https://cdn.adtheorent.com/6ff19ea1-f396-450a-bc27-bc6bdb465b0b_42927constructionlendingprogrammatic300x250.gif56.45
    https://choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=14959&c=adtheorent01cont383023&w=300&h=250&js=pmw0&plc=tr&uid=2d771a7029dbf823302a8b8d37d8bd2220.43
    https://choices.trustarc.com/get?name=pmw2.js19.05
    https://sb.scorecardresearch.com/p2?c1=9&c2=16077523&c3=2&cs_xi=cuid_bab7a363-7b72-11ef-8a9a-125f3558cda3&rn=a5352cc3-b40f-11f0-a276-128c7efb6ca70.04
    https://choices.trustarc.com/cap?aid=adtheorent01&pid=adtheorent01&cid=14959&w=300&h=250&c=75800.04
    https://rtb.adentifi.com/Imps?impId=1;adId=a5352cc3-b40f-11f0-a276-128c7efb6ca7;lId=77589;sId=634056;cId=14959;crId=383023;adThdId=2d771a7029dbf823302a8b8d37d8bd22;adExchange=BidSwitch;engineId=i-0e05cb1f6d13d80a4;dealId=0;geoId=234951;inventoryId=303204;rtdmIndicator=1;timestamp=1761663973;property=wcvb.com;dIp=MTc0LjIyNC4xNjYuMjE5;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=0;cuid=cuid_bab7a363-7b72-11ef-8a9a-125f3558cda30.00
    https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_bab7a363-7b72-11ef-8a9a-125f3558cda3&rn=a5352cc3-b40f-11f0-a276-128c7efb6ca70.00
    https://us-east-sync.bidswitch.net/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://us-east-sync.bidswitch.net/ul_cb/sync?ssp=kargo&dsp_id=206&imp=10.00
    https://p.rfihub.com/cm?in=1&pub=20513&ssp=kargo&gdpr=&gdpr_consent=0.00

    Advertiser Domain

    Advertiser Domain

    Ad Preview

    Raw Ad Markup

    <a href='https://rtb.adentifi.com/Clicks?crId=383023;sId=634056;lId=77589;cId=14959;adExchange=BidSwitch;action=click;adId=a5352cc3-b40f-11f0-a276-128c7efb6ca7;adThdId=2d771a7029dbf823302a8b8d37d8bd22;engineId=i-0e05cb1f6d13d80a4;dIp=MTc0LjIyNC4xNjYuMjE5;dIpv6=;adThdIdCode=WEB_MD5_V4;dealId=0;geoId=234951;inventoryId=303204;rtdmIndicator=1;timestamp=1761663973;lat=NDQuNzQ;long=LTY4Ljg0;dma=NTA2;stateCode=;zip=MDMyMjk;bsc=${CLICK_URL_ENC};redir=https%3A%2F%2Fwww.themerrimack.com%2Fhome-construction-lending%2F%3Futm_source%3Dadtheorent%26utm_medium%3Ddisplay%26utm_campaign%3D42927constructionlendingdisp%26utm_campaignid%3D42927constructionlendingdispdisp' target='_blank'><img src='https://cdn.adtheorent.com/6ff19ea1-f396-450a-bc27-bc6bdb465b0b_42927constructionlendingprogrammatic300x250.gif' height='250' width='300'/></a><img src='https://rtb.adentifi.com/Imps?impId=1;adId=a5352cc3-b40f-11f0-a276-128c7efb6ca7;lId=77589;sId=634056;cId=14959;crId=383023;adThdId=2d771a7029dbf823302a8b8d37d8bd22;adExchange=BidSwitch;engineId=i-0e05cb1f6d13d80a4;dealId=0;geoId=234951;inventoryId=303204;rtdmIndicator=1;timestamp=1761663973;property=wcvb.com;dIp=MTc0LjIyNC4xNjYuMjE5;dIpv6=;adThdIdCode=WEB_MD5_V4;thirdPartyIdType=1;npiKey=0;hhId=0;cuid=cuid_bab7a363-7b72-11ef-8a9a-125f3558cda3' style='display:none; width:0px; height:0px;' /><script src="https://tags.bkrtx.com/js/bk-coretag.js"></script><script>bk_addPageCtx("id","cuid_bab7a363-7b72-11ef-8a9a-125f3558cda3");bk_allow_multiple_calls = true;bk_use_multiple_iframes = true;bk_send_statid_payload = true;bk_use_image = true;bk_callback = true;bk_doJSTag(18840, 4);</script><img src='https://sb.scorecardresearch.com/p?c1=9&c2=16077523&c3=2&cs_xi=cuid_bab7a363-7b72-11ef-8a9a-125f3558cda3&rn=a5352cc3-b40f-11f0-a276-128c7efb6ca7' height='0' width='0' /><span id="te-clearads-js-adtheorent01cont383023"><script type="text/javascript" src="//choices.truste.com/ca?pid=adtheorent01&aid=adtheorent01&cid=14959&c=adtheorent01cont383023&w=300&h=250&js=pmw0&plc=tr&uid=2d771a7029dbf823302a8b8d37d8bd22"></script></span><img src="https://us-east-sync.bidswitch.net/sync?ssp=kargo&amp;dsp_id=206&amp;imp=1" alt=" " style="display:none"/>

    Creatives

    Creative Screenshot 1Creative Screenshot 2Creative Screenshot 3